Brand Initiatives


THERMOCARBON

We developed ThermoCarbon/ThermoBamboo to deliver both performance and environmental benefits. This neoprene lining, found in most of our Surf and Dive wetsuits, is made of a blend of bamboo-charcoal infused fibers, and recycled fibers.

Bamboo is air dried and incinerated in a vacuum furnace, resulting in a charcoal with excellent heat-retention properties that is then spun into fibrous threads.

Those bamboo charcoal fibers are then combined with recycled fibers made from broken-down plastics, saving materials that would otherwise end up in landfills. The resulting ThermoCarbon/ThermoBamboo lining has excellent heat retention, helping improve wetsuit warmth and resulting in a more environmentally friendly product decision.

LIMESTONE NEOPRENE

Preferring to use naturally-occurring materials wherever feasible, we choose limestone, as opposed to an oil-based product, as the base component for all our neoprenes and glues.

We source the limestone base component from a manufacturer that uses hydroelectricity to power the limestone conversion process – a much cleaner energy source than oil-based processes.

And to go one step further, waste heat generated by limestone conversion is further repurposed to power local aqua farming. Using limestone allows for a cleaner manufacturing process and a greener final product.

SOLAR-POWERED HEADQUARTERS

Xcel’s Haleiwa, Hawaii building includes our brand headquarters, a retail storefront, and manufacturing facility. We’ve chosen clean, renewable energy to power our operations, with a 34-kilowatt photovoltaic (PV, or solar) system estimated to offset more than 885 tons of carbon dioxide emissions over its lifetime